Brand Messaging Guide Template

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A thorough process for breaking down “brand” & “voice”
(so you can define your client’s persona, mantra, copy cadence and more)

A “how-to” depiction of target audience and their pains
(so you can paint the picture of an ideal customer + the perfect path to conversion)

An organized method for dissecting your client’s core benefits
(so you know — and they know — what needs to be emphasized in your copy)

A tried-and-true system for surveying the competition for your advantage
(so you deeply understand the market and how your client can stand out)

20 pages & 24 sections of guidance, explanation & tons of examples
(so you got it, you really got it)

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Brand Messaging Guide Template$47

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