Turn LinkedIn into a
steady client pipeline — even if scrolling LinkedIn makes you want to throw your laptop 

This LinkedIn Mini-Course gives you every tool you need to 

build a compelling profile and create trust-inspiring, 

lead-generating content. 


                                   Give me your full LinkedIn system


Your colleagues and friends rave about LinkedIn


You’ve heard it's a goldmine for business. 

But you're not sure how to actually DO it — and it just feels overwhelming.

  • Your profile feels blah — but you’re not sure how to improve it 
  • You're not sure what to post — and you don’t want to look stupid 
  • You hate this “let’s network!!!” vibe — it feels awkward and forced 
  • You can’t afford to spend HOURS creating content — and not get results

You’re tired of watching other freelancers & consultants land dream clients on LinkedIn while
you're still figuring out what to post



If you’re ready to do LinkedIn without the frustration
(and without the useless chatter) to generate AKSHUAL clients…

Then my LinkedIn Mini-Course is for you.  


Discover exactly how to turn LinkedIn into a lead gen machine — 

no "hustle bro" vibes required. 

In this mini-course, I share my proven, 2-pronged approach:

Build a profile that impresses (instead of repels) 

Put out content that gives consistent value — and builds long-term authority & trust


Discover:


How to build a compelling LinkedIn profile:

The 4 most important elements of your profile (hint: you may be surprised!

Where to start if your ENTIRE profile needs work (and you’re a teensy bit overwhelmed)

How to optimize EVERY section of your profile

The 5 most strategic ways to structure your LinkedIn headline

Why your About summary is not a resume — and what that means for how you structure it


And the complete system for using LinkedIn to predictably boost your business:

Why LinkedIn *is* a goldmine of leads — even if you’re a B2C business

The 4 pillars of LinkedIn lead generation

How to make your feed a place you enjoy

How to come up with stellar content (even if you're not a writer)

What makes content “valuable” — for real

How much to sweat over engagement metrics  

7 dos and don'ts to get higher engagement on your posts

How to “network” the right way

How to request a recommendation (minus the awkwardness)

When to accept a connection request and when to say NO

How to have non-awkward DM conversations (that lead somewhere)

Ronak Patel
Head of Growth, CRS

This course was a great resource for getting me organized to build my brand and voice on LinkedIn. It provided very specific advice and examples to help me optimize my profile and develop a strategy for posting, especially as someone new to the platform.

"Umm...why are you qualified to give a LinkedIn course?"
I 10Xed my revenue in 18 months using LinkedIn alone


In 2017, I launched my freelance business. I really wasn't sure how to get leads, and I decided to go all in on LinkedIn as my core lead gen tactic, and see where it took me. 


Here are the results:

I 10Xd my revenue in the first 18 months

I built an engaged following of 23,000+ professionals 

15-20% of our course members discovered me via LinkedIn

80% of our agency clients come from LinkedIn — or referrals from people who found me there

I have a following of 23K+ and get feedback that my content is appreciated




In this mini-course, I show you how to do the same.



What’s inside my LinkedIn Mini-Course?

Get lifetime access to:

54-MINUTE VIDEO TRAINING: 

The Picture-Perfect LinkedIn Profile:
 How to build a trust-inspiring LinkedIn profile

99-page designed slide deck —
 with 50 real examples

72-MINUTE VIDEO TRAINING:
The Zero-Fluff LinkedIn Workshop:
How to use LinkedIn to get more
(and steadier) leads

122-page designed slide deck —
 with 36 real examples

THE LINKEDIN PROFILE CHEATSHEET
How to Build a Trust-Inspiring
LinkedIn Profile
Skimmable instructions on exactly what you need to do to build a killer profile



The difference is night and day. After listening to Michal’s mini-course, it became instantly obvious that my profile needed a major makeover. The difference is night and day. This is an amazing presentation about what makes a great profile and content.

Yisrael Picker
MSW


Your presentation was great! It got me revamping my neglected LI account this morning!

Tali Kaplinski Tarlow
Founder and Director Israel ScaVentures


Whenever I’m on LinkedIn and see a new post from Michal, I HAVE to stop and read it. Her content is always insightful and thought-provoking. I genuinely feel smarter after reading her posts. The platform keeps getting busier, with more and more people posting and yet she’s still one of my favorite voices on the platform.

Avital Eusgeld
Founder, HiPitched


Instead of guessing at your LinkedIn strategy

Or

pretending you even have a LinkedIn "strategy"

posting and posting and not seeing leads

getting whiplash from conflicting advice

Get the proven tips and tricks I used to 10X my business using ONLY LinkedIn for lead gen.


The Complete LinkedIn Mini-Course 

How to Build a Compelling Profile and Create Lead-Generating Content on LinkedIn

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The Complete LinkedIn Mini-Course is the property of Scintilla LLC, or Michal Eisik Media, and may not be reproduced, shared, or sold by any other entity without express written permission.
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The Complete LinkedIn Client Questionnaire

Add to your order for $97 $47
Rewriting a client's profile? Planning their LinkedIn strategy? This comprehensive 10-page questionnaire template includes 27 time-tested questions proven to get all the info you need.

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  • Total payment
  • 1xThe Complete LinkedIn Mini-Course$297
    -+

All prices in USD


What you get in this mini-course:
Module One: The Picture-Perfect LinkedIn Profile: How to build a sales-boosting LinkedIn profile

54 Minute Video Module

Designed Slide Deck

Cheatsheet

Module Two: The Zero-Fluff LinkedIn Workshop: How to use LinkedIn to get more (and steadier) leads

72 Minute Video Module

Designed Slide Deck

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